Virginia Beach firm hires chief technology officer

Virginia Beach-based Fintech company FinFit has hired Paul Grosch as chief technology officer.

Grosch formerly was the vice president of information technology for Gold Key|PHR, a hospitality and real estate management company based in Virginia Beach.

There, he led the technology team through a series of rapid growth, innovation and exit cycles. This included the $168 million sale of Gold Key Resorts and recent sale of oceanfront Hilton properties valued at more than  $87 million. He has also led state-of-the-art development projects within Lockheed Martin and the Department of Defense.

In his new role, Grosch will work to ensure sales and operational teams can better understand customers’ financial needs. He also is charged with ensuring continuous improvement of FinFit’s software delivery capability.

Grosch received his bachelor’s degree and master of science in Computer Science from Old Dominion University. He holds an MBA from the University of Virginia Darden School of Business and is a Certified Project Management Professional (PMP) and Certified IT Service Management Expert (ITIL).

FinFit, founded in 2008, has more than 125,000 clients who use its financial wellness platform. FinFit provides a self-directed online experience that allows employees to measure their financial fitness and provides educational resources and tools to increase their financial knowledge.