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European Union

Mars announced plans to purchase Kellanova, whose products include Pringles, Eggo and Pop-Tarts, for $35.9 billion on Aug. 14, 2024. Image courtesy Kellanova
May 20, 2025

EU regulators to decide on Mars-Kellanova merger in June

Antitrust regulators with the European Union have set a June 25 deadline to decide whether to approve McLean-based candymaker and pet care giant Mars' $35.9 billion acquisition of snack producer Kellanova, announced last August. 

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