Chartway Credit Union names chief retail officer

Melissa Cade has been promoted to chief retail officer at Chartway Credit Union, Chartway announced Monday.

Cade has been with the Virginia Beach-based credit union for 24 years, many spent working with branches. In her new role, she will oversee the strategy and leadership of branch and member care teams and continue to spearhead Chartway’s multicultural initiatives, according to a news release from Chartway.

“I’m incredibly excited to take on this new challenge and continue contributing to Chartway‘s growth and success,” Cade said in a statement. “I look forward to further enhancing our member experiences and services in alignment with Chartway‘s mission to unlock the potential of individuals and families so they can thrive.”

Before her new role, Cade served as senior vice president of product and innovation, senior vice president of member solutions services, vice president of alternative channels, regional president of branches, call center manager, call center director and director of retail.

“Melissa’s leadership, innovative approach to product development and commitment to our multicultural community have been invaluable to Chartway,” Chartway President and CEO Brian Schools said in a statement. “We are excited to see her leadership continue to evolve in this new role.”

Cade has a bachelor of science in business administration from Columbia College Chicago, a master’s degree in information systems from the University of Phoenix and a professional certificate in product management from the Kellogg School of Management at Northwestern University. She is also an active member of the African-American Credit Union Coalition and the executive sponsor of Chartway’s African American resource group.

Chartway has more 225,000 members, with branches in Utah, Texas and Virginia.