VCU Health System appoints chief strategy officer

VCU Health System has promoted Nina Hobcroft as chief strategy officer, effective July 1.

Hobcroft, who was the health system’s vice president of strategy and business development since joining in 2017, will provide insight and recommendations on both short- and long-term strategic planning, business unit growth and development, strategic initiatives and market positioning. 

“As chief strategy officer, Nina will play a vital role in health system’s future success,” said Dr. Art Kellermann, senior vice president for health sciences at VCU and CEO of VCU Health System, in a statement. “As the complexities of health care expand and VCU Health evolves, the CSO will provide a vital operational link between my office, our physician leaders and our important VCU Health constituencies.”

Prior to joining VCU Health, Hobcroft served as senior vice president of strategy and development for HCA Healthcare’s HCA Capital Division. During her time at VCU, she assisted with developing an analytical infrastructure to support data-driven decision-making for strategic growth across the system’s care continuum. She also was a key player in developing  Virginia Children’s Care Network LLC, a clinically integrated network of statewide pediatricians launched in April 2020. 

Hobcroft earned a bachelor’s degree in occupational therapy and a master’s degree in health administration from Virginia Commonwealth University.