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How AI is Changing Small Business for the Better

How AI is Changing Small Business for the Better

By Kathryn Falk, vice president and market leader, Cox Communications Northern Virginia

Virginia’s small business owners face challenges every day, from supply chain logjams to rising inflation. Now, with the arrival of Artificial Intelligence, or AI, there are new questions for proprietors to answer.

Despite the headlines touting AI as a replacement for humans, a survey by Cox Business shows that small businesses view the technology as a tool to strengthen and grow their teams. Business owners and employees were surveyed to better understand their usage of and sentiment on AI in the workplace, and 52% of small business owners said AI enables them to increase or retain employees, and 65% of employees said the same, showing strong support for this ground-breaking technology.

Small businesses can see the potential benefits to AI – and many of them have already invested in an AI tool. In fact, one-third of small business owners invested in AI for their company last year and 53% plan to invest in AI even more in 2024.

“The data clearly shows that small and medium-sized businesses are embracing AI,” said Mark Greatrex, president of Cox Communications. “Leveraging AI to boost productivity and enhance the customer experience empowers entrepreneurs to take their business to the next level and prosper. With our generative AI practice at RapidScale, we are making it easier to realize the benefits faster.”

Can AI tools from RapidScale help your business perform at a higher level? Visit the RapidScale website today to find out more or reach out to me on LinkedIn.

 

 

 

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