Retail | Wholesale | Food | Beverage 2025: HERMIDA, E. YURI

As a result of Sauer Brands’ acquisition by private equity firm Advent International from Falfurrias Capital Partners this year, Hermida became CEO of the 138-year-old condiments and seasonings company in March. Specific terms of the deal were not disclosed, but Bloomberg valued it at approximately $1.5 billion.

Hermida most recently was executive vice president and chief growth and strategy officer for Constellation Brands, an alcoholic beverage company based in New York.

He previously served as president of consumer packaged food company Sovos Brands, known for Rao’s Homemade, Noosa Yoghurt and Michael Angelo’s, and was chief growth officer before that.

Prior to joining Sovos, he was executive vice president of Reckitt, a multinational health, hygiene and nutrition consumer goods producer, where he oversaw the company’s multibillion- dollar North American hygiene business. Hermida also previously held management positions at Procter & Gamble.

Sauer Brands was founded in Richmond as The C.F. Sauer Co. in 1887. It produces condiments, spices, seasonings and extracts. The company has manufacturing facilities in Richmond, South Carolina, Kansas and California and is most famous for Duke’s Mayonnaise, Kernel Season’s, The Spice Hunter, Mateo’s Gourmet Salsa and Sauer’s.

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