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Hospitality | Tourism 2025: GEORGE, MICHAEL
FOUNDER, CHAIRMAN AND CEO, CRESCENT HOTELS & RESORTS, FAIRFAX
Virginia Business //September 1, 2025//
Hospitality | Tourism 2025: GEORGE, MICHAEL
FOUNDER, CHAIRMAN AND CEO, CRESCENT HOTELS & RESORTS, FAIRFAX
Virginia Business //September 1, 2025//
A 40-year hospitality industry veteran, George founded Crescent Hotels & Resorts in 2001. The company operates more than 120 properties in the U.S and Canada. Its hotel portfolio includes Marriott, Hilton, Hyatt and InterContinental Hotels Group brands, along with the Latitudes: Lifestyles by Crescent collection of independent hotels and resorts.
In 2024, the company announced an agreement with a Comstock Holding Cos. affiliate to manage the JW Marriott — Virginia’s first — at Reston Station, expected to open this fall. Crescent announced in May it was managing the Renaissance Honolulu Hotel & Spa, which has 299 rooms and suites.
Before founding Crescent, George served as senior vice president of operations for Destination Hotels & Resorts. Prior to that, he served as chief operating officer for Sunstone Hotels Properties and senior vice president of operations for Interstate Hotels & Resorts, now part of Aimbridge Hospitality. Earlier in his career, George was a general manager for Hilton, Westin and Sheraton hotels.
