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Corporate philanthropy: maximizing your business’ return on giving
Doing good can also be very good for your business, but only if you do it right.
Did you see that ad?
Everything you do, whether it’s a TV spot, print ad or banner ad, is overall branding for your company and reflects your personality.
With gas tax tanking, tolls moving into fast lane
The maintenance, repair and construction costs of a continental infrastructure system have risen significantly over the years. The gas tax hasn’t increased since 1993.
Can a great brand boost the value of your business when it’s time to sell?
A brand is an investment. It’s an investment in time. It’s an investment in brainpower and creativity. And with that is an investment in money. Businesses that invest in their brand want to know: is it worth it?
Protecting your investment in a startup
Because the risk of losing one’s investment in a startup is very real, investors should enter a new venture with their eyes wide open.
Fourth Circuit finds Travelers has a duty to defend cyber claim
But policyholders should not rely upon this highly fact-specific decision to justify passing on purchasing cyber coverage.
