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DISYS and acquired company rebrand as Dexian
McLean-based staffing firm Digital Intelligence Systems LLC (DISYS) and Florida-based Signature Consultants LLC have rebranded their combined company as Dexian, DISYS announced Monday. DISYS first announced its acquisition agreement with Signature Consultants in April 2021. The new company has a combined revenue of more than $1.3 billion and almost 12,000 employees across more than 70 offices, [&[...]
Sentara Healthcare rebrands as Sentara Health
Sentara Healthcare is rebranding as Sentara Health, the Norfolk-based health system announced Thursday. Additionally, in its health insurance division, Sentara will retire Sentara Health Plans’ subsidiary brands, Optima Health and Virginia Premier, unifying them under the Sentara Health Plans brand by the end of the year. “It is an exciting day for all of us […]
Thalhimer rebrands property management division
Cushman & Wakefield | Thalhimer is rebranding its residential property management division from Residential Property Services to Thalhimer Multifamily (TMF), the real estate firm announced Thursday. TMF is Thalhimer’s largest operating group, employing more than 200 people and managing more than 9,100 multifamily units across Virginia and North Carolina. “Our firm’s strategic[...]
Caliburn International rebrands technology services units
Reston-based federal contractor Caliburn International Corp. has split the company and rebranded its technology services sectors as Acuity International, the company announced Monday. In April, Caliburn had announced that it would split into two companies: Acuity International and Valiance Humanitarian LLC, the latter of which took Caliburn’s migrant detention-related contracts. At the time,[...]
Washington Football Team taps NYC marketing agency for rebrand
The Ashburn-based Washington Football Team announced Monday it has tapped New York City-based marketing agency Code and Theory as its agency partner while it continues its rebranding process and selects a new permanent team name. With a branding partner selected, the team says this “kicks off the next phase of the team’s rebranding process, and […]
Herndon telecom company rebrands
Herndon-based government and military communications company Klas Telecom announced Friday it is rebranding as Klas Government. Founded in 1991, Klas Government was established to connect students in remote areas using satellite technology, and later evolved to include services for government, public safety and transportation customers. “As a company, Klas Government has evolved, our tech ha[...]
Downtown Suffolk unveils new branding
The Suffolk Economic Development Department on Wednesday unveiled new Downtown Suffolk branding. Downtown District businesses will have access to the logo and other marketing tools developed by advertising agency BrandFirst. There are also logos available with a “We’re Open” tagline. The new branding and tagline are part of Suffolk’s Downtown Master Plan, which also includes [&hell[...]
Online education provider K12 Inc. rolls out new brand name
Herndon-based online education provider K12 Inc. announced Wednesday plans to change its brand name to Stride Inc., effective Dec. 16. “A great education doesn’t stop at high school graduation,” Stride CEO and Chairman Nate Davis said in a statement. “The Stride brand recognizes that, as a company, we are no longer limited by the boundaries […]
Securitas Critical Infrastructure Services Inc. rebrands as Paragon
Herndon-based Securitas Critical Infrastructure Services Inc. (SCIS) announced late last week it has rebranded under its subsidiary Paragon Systems Inc.’s (Paragon) name. The rebranding will include a new company image, website and brand implementation. It will become fully effective Jan. 1, 2021. “In working with our board over the past year, we have made significant […]
