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Pharrell Williams

Pharrell Williams performs on the second night of the 2023 Something in the Water festival. Photo by Heather Cromartie, courtesy Something in the Water
May 30, 2023

Something in the Water brings crowds back to beach

Pharrell Williams‘ Something in the Water made a splashy comeback to Virginia Beach from April 28-30, although wind and rain delayed the music festival’s start, and lightning and a tornado watch canceled the entire last day. Organizers promised attendees a one-third refund for tickets, which sold for $125 to $600. Williams, a Virginia Beach native, […]

Apr 28, 2023

Rain and wind delay Something in the Water’s start

Rain and high winds delayed the start of Pharrell Williams’ Virginia Beach music festival Something in the Water by about four hours Friday, leaving fans and businesses waiting for the weather to clear. Scheduled to start at 12:30 p.m. Friday, the festival was delayed until 5 p.m. Instead of being filled with throngs of music […]

Apr 28, 2023

Va. Beach uses SITW festival to woo business

It’s not every week that international fashion brand Louis Vuitton creates a pyramid on the sand at Virginia Beach‘s Oceanfront.   And that kind of buzz that music superstar Pharrell Williams is bringing to his hometown with his Something in the Water this weekend is something the city’s economic development officials are hoping to capitalize on […]

The 2019 Something in the Water festival was “by far” the biggest event ever staged at Virginia Beach, says John Zirkle, president of the city’s hotel association. Photo courtesy city of Virginia Beach
Apr 27, 2023

Va. Beach hotels may not sell out for SITW

Something in the Water, the three-day Virginia Beach music festival helmed by music superstar Pharrell Williams, is a big economic deal for Hampton Roads — but whether area hotels will sell out is still up in the air. As of Thursday evening, a quick scan of Expedia.com showed some remaining rooms near the Virginia Beach […]

Mar 30, 2023

Atlantic Park breaks ground in Virginia Beach

Atlantic Park, the $335 million dollar surf park development planned for Virginia Beach‘s Oceanfront, has broken ground and closed on its financing, according to an announcement Thursday from Venture Realty Group, the firm developing the project with music icon Pharrell Williams. The 11-acre surf park has been in development since 2017 and its first phase […]

The 2019 Something in the Water festival was “by far” the biggest event ever staged at Virginia Beach, says John Zirkle, president of the city’s hotel association. Photo courtesy city of Virginia Beach
Jan 30, 2023

It’s back!

Of all those whom Pharrell Williams has made happy, Virginia Beach government officials and business owners could be at the top of the list with the return of the music superstar’s Something in the Water this spring. Williams’ three-day music festival debuted in April 2019 at the Oceanfront and was a smash hit, with 25,000 […]

Dec 7, 2022

Va. Beach City Council approves $2M sponsorship of Something in the Water

Virginia Beach native Pharrell Williams’ Something in the Water three-day music festival will get a $2 million sponsorship from Virginia Beach as part of an incentive package approved by the City Council Tuesday night. Something in the Water debuted in April 2019 at the Oceanfront and was called off in 2020 and 2021 due to […]

Nov 29, 2022

December 2022 Top Five

  The top five most-read daily news stories on VirginiaBusiness.com from Oct. 14 to Nov. 14 included an announcement of the acquisition of Charlottesville-based WillowTree Inc., which was founded in 2008 as a mobile app developer. 1  |  Something in the Water will return to Va. Beach in 2023 Music superstar Pharrell Williams announced his […]

Nov 29, 2022

Out and About December 2022

1. L to R: Applied Systems CEO Taylor Rhodes; Chris Rogerson, Towne Insurance executive vice president and chief operating officer; and Towne Insurance President and CEO W. Douglas Russell hold the Applied Systems’ 2022 Pinnacle Award that Towne Insurance received in October. Photo courtesy Towne Insurance.  2. Virginia Hospital & Healthcare Association President and CEO […]

Pharrell Williams and Ryan Shadrick Wilson, founder and CEO of Boardwalk Collective, speak during the Mighty Dream forum. Photo by Mark Rhodes
Nov 29, 2022

Pharrell brings Mighty Dream to Norfolk

In November, Grammy-winning music superstar Pharrell Williams hosted the three-day Mighty Dream forum in Norfolk and broke some news about his Something in the Water music festival and the status of his team’s proposal to redevelop Norfolk’s Military Circle Mall site. Mighty Dream, a sequel to his 2021 Elephant in the Room business conference at […]

Nov 3, 2022

Innovation was at center of Mighty Dream Day 3

On the third and final day of Pharrell Williams‘ Mighty Dream Forum in Norfolk, the theme was innovation. The first day‘s focus was diversity and equity, while Wednesday was largely dedicated to inspiring entrepreneurs to find and create opportunities. Panelists throughout the day Thursday encouraged attendees to innovate, seek out resources and do their homework […]

Pharrell Williams and Felecia Hatcher, CEO of Black Ambition speak onstage Nov. 2, 2022, during the second day of Williams' Mighty Dream Forum in Norfolk. Photo by Mark Rhodes.
Nov 2, 2022

Mighty Dream Day 2: Finding and seizing opportunities

The second day of Pharrell Williams‘ Mighty Dream Forum in Norfolk included poetry, news about Williams’ Something in the Water music festival and advice for entrepreneurs. Just as Mighty Dream’s first day was focused around a central theme of diversity and equity, the second day was largely dedicated to inspiring entrepreneurs to find and create […]

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