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NJOY Holdings

Altria's headquarters in Henrico County
Mar 6, 2023

Altria to buy NJOY Holdings for $2.75B

Henrico County-based Altria Group Inc. has entered into a definitive agreement to acquire e-vapor maker NJOY Holdings Inc. for approximately $2.75 billion in cash, with a potential additional $500 million in payments, Altria announced Monday. “We believe we can responsibly accelerate U.S. adult smoker and competitive adult vaper adoption of NJOY Ace in ways that […]

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