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Cavallo announces retirement
MullenLowe Global CEO Kristen Cavallo, formerly also CEO of Richmond-based marketing and advertising firm The Martin Agency, is retiring from her role to pursue political and social activism, MullenLowe and Martin parent Interpublic Group of Cos. (IPG) announced Monday. Cavallo became CEO of MullenLowe Global in November 2022 and continued to lead Martin until January, […]
2023 Virginia Business Person of the Year: Kristen Cavallo
In 2017, Kristen Cavallo and her son, Matt, then a student on spring break from James Madison University, set out to climb Mount Kilimanjaro with a seven-day window to summit. Statistics from Kilimanjaro National Park, last updated in the 2000s, show a correlation between a route’s duration and success rate: Climbers on seven-day routes have […]
Professional Services 2023: KRISTEN CAVALLO
The Martin Agency‘s CEO since 2017, Cavallo was named global head of MullenLowe Group in November 2022 and now holds both jobs, overseeing 13 companies with 4,000 employees worldwide. She previously was president and chief strategy and growth officer of MullenLowe U.S. before leading Martin. Cavallo was named Ad Age‘s Executive of the Year in […]
Martin Agency CEO named global head of MullenLowe Group
Kristen Cavallo, CEO of Richmond-based ad firm The Martin Agency, has been promoted to global CEO of MullenLowe Group and will serve in both positions, Interpublic Group (IPG) announced Thursday. IPG is one of the “Big Four” advertising companies, having started in 1930 as McCann-Erickson. Today, it includes dozens of companies, including MullenLowe, Octagon and […]
