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CEO, THE MARTIN AGENCY, RICHMOND
Photo by Shandell Taylor
Photo by Shandell Taylor
CEO, THE MARTIN AGENCY, RICHMOND
Virginia Business// August 29, 2024//
In January, after serving as The Martin Agency’s chief creative officer since 2020, Robinson became the advertising agency’s CEO, succeeding Kristen Cavallo, who retired. Robinson joined Martin two decades ago and has overseen campaigns for national clients like Geico, UPS and Old Navy.
During his tenure as chief creative officer, Adweek named Martin its Agency of the Year for two consecutive years, in 2020 and 2021, and Ad Age recognized Martin as its top ad agency for 2023. In 2022, Robinson was named Ad Age’s Chief Creative Officer of the Year.
Before joining Martin, Robinson co-founded ad agency Vigilante, best known for Oprah Winfrey’s famous 2004 car giveaway.
Robinson has a bachelor’s degree from Hampton Institute (now Hampton University) and an MBA from Atlanta University (now Clark Atlanta University). He got his start as an associate creative director for The Guild Group. He serves on the board of Creative Ladder and is former board chair of Feed More.
In its annual A-List Awards, released in March, Ad Age ranked Martin the nation’s No. 5 agency, noting that it achieved 20% revenue growth in 2023 from new business.
