Kroger expects to offer online ordering in Richmond by March

The Kroger Co.  announced Monday that it will bring ClickList, an online ordering service, to the Richmond market as early as March.

The first Kroger store in the market that will offer ClickList is the Kroger Marketplace in Chester, Kroger’s newest Richmond region store located at 10800 Iron Bridge Road. 

“Our customers in other markets have celebrated the convenience the ClickList brings to their everyday life, and we are thrilled to soon offer this to the Richmond market,” Anne Jenkins, a spokesperson for Kroger’s Mid-Atlantic Division, said in a statement. 

ClickList locations offer more than 40,000 items, including fresh meat and produce, with new items added every week.

According to Kroger, the basics of ClickList are simple. The customer visits their designated Kroger store’s website and creates a shopping list, selects a pick-up time and places an order. Once an order is placed, a Kroger store associate shops the store to fulfill the order and stores it in temperature-appropriate zones until the customer arrives. When the customer arrives to the designated pick-up area, a store associate loads the order into the customer’s car.

There is a service charge, $4.95, added to a bill’s total, for the service.  Other details of the rollout:

•        ClickList hours will be from 7 a.m. to 8 p.m.       
•        Orders placed before midnight are available for pick-up the next day at a specific time chosen by the customer.
•        Payment is made at time of pick-up, from the customer’s car.
•        Coupons electronically linked to a customer’s loyalty card will automatically redeem to reduce the cost of the order.
•        Paper coupons will be deducted at time of pick up.
•        If an item is not available, store associates will offer a substitution to the customer, which the customer may accept or decline.
•        Pharmacy prescriptions are not included in the program.

“Kroger has been testing online ordering in select stores since November 2014, and the feedback from our customers has been overwhelmingly positive,” George Anderson, Kroger e-commerce manager, said in a statement.  “Senior citizens, parents with young children and busy professionals all appreciate and take advantage of this new convenience.”

Kroger is one of the nation’s largest grocery retailers with 18 stores throughout the Richmond area.
The company’s mid-Atlantic Division, with its headquarters in Roanoke, operates 120 stores, 115 pharmacies and 86 fuel centers in Virginia, West Virginia, North Carolina and the eastern portions of Tennessee, Kentucky and Ohio.